Commissions
Salvation Army
“ We see what most don’t ” campaign for the Salvation Army has been selected to be shown at the ACT Responsible exhibit during the Cannes Lions Advertising Festival this summer.
It will also appear in New York as part of Advertising week, in Paris during the Semaine de la publicité, in Washington at the IAA World Congress and during the ACT Responsible world tour of 2007-2008.
In addition, the campaign will be featured in The International Showcase of Socially Responsible Advertising on AdForum.com, the largest advertising website in the world.
The campaign for Salvation Army ran at Christmas, and included transit shelters and TV.
It was one of the most successful campaigns ever for Salvation Army, and donations were up significantly over the previous year.
